ABM Marketing
Spearheaded contributions to a direct mail campaign for Z workstations, strategically targeting key acquisition accounts. Drove the project from creative concept through the nurture journey, with a focus on the external seed unit kit, copy development, and final creative execution for nurture emails and the landing page. Collaborated cross-functionally with marketing, sales, and legal teams to ensure precision, compliance, and impactful customer conversions.
Spearheaded contributions to a direct mail campaign for Z workstations, strategically targeting key acquisition accounts. Drove the project from creative concept through the nurture journey, with a focus on the external seed unit kit, copy development, and final creative execution for nurture emails and the landing page. Collaborated cross-functionally with marketing, sales, and legal teams to ensure precision, compliance, and impactful customer conversions.
All work showcased was produced in collaboration with respective brands, agencies, and creative teams.
